In an unprecedented move, football fans around the world have selected every Man of the Match award at the 2010 FIFA World Cup to date and will continue to do so throughout the tournament.  Our client, Budweiser is the official beer sponsor of the 2010 FIFA World Cup and has teamed up with FIFA to empower football fans by putting the authority to choose the man of each match at this year’s tournament into their hands.

The Budweiser Man of the Match award is decided by fans that log on and cast their vote through www.fifa.com/man.  Alternatively, Australian fans can also take part by SMS-ing their vote to 0427 818 609 (standard SMS charges apply). 

Voting for the Budweiser Man of the Match award opens at half time of each game, closing just in time for the votes to be counted and the award to be presented, live and in person, by Budweiser competition winners from around the globe.  The trophy itself has been designed by local South African artists using recycled materials.