Res Publica recently assisted Budweiser, the official beer of the 2010 FIFA World Cup, find Australia’s most passionate football fan – Vanessa ‘Nessie’ Ivanisevic. Nessie has won the chance to be Australia’s representative at Bud House after answering an online job ad.

Bud House will unite 32 of football’s most passionate fans (one fan from each competing nation at the World Cup) under one roof as they eat, sleep and live together for the duration of the World Cup.  Participants will be evicted when their team is eliminated from the competition. The last two remaining fans will attend the 2010 FIFA World Cup final, with the winner securing the opportunity to present the official Budweiser “Man of the Match” award to the winning player.

Nessie found out she won one week prior to departure so we have been busy introducing her to Australian media with some great results including a live interview on the Weekend TODAY Show. We have also secured a range of newspaper and radio interviews for Nessie in her home town of Brisbane and throughout Australia.